Mamie expanded Rick’s roll in 2008 by having him act as Master of Ceremonies for the NACS 2008 VIP PARTY. She wanted to increase Budweiser’s presence at the party and was confident Rick was the person for the job…he did not disappoint! From the stage he introduced the music acts; David Wilcox, Little Richard and the Dave Mason Band.
Rick also did shout-outs all evening long for the other party sponsors. By having Rick act as MC, it enabled Budweiser to be promoted at A-B’s high standards and allowed the brand to be the primary focus during the entire party.